Why do we remember some advertisements more than others? People are wired to remember personal stories and visual stimulus, as long as the content is engaging […]
As you might know, most companies and businesses are switching to videos for B2B and B2C engagement. But how can videos be used to improve employee […]
From crisp product reviews and star ratings, to elaborate articles and special customer experiences captured on camera, testimonials have always played a huge role in shaping […]
Given the cutthroat competition in the candidate hiring space, it is obvious that employers and recruiters have to take that extra step to ensure that they […]
eCommerce is a fiercely competitive industry and despite being in its nascent stages, has already managed to match the might of several other preexisting domains. This […]
A picture speaks a thousand words – imagine what a moving picture can do! People – businessmen, marketing executives, brand managers – often ask why it […]
Corporate Social Responsibility or CSR is an effort from corporates to give back to society by carrying out a variety of activities that benefit people, […]
Different businesses play around with diverse types of videos to achieve short- and long-term objectives. Right from engaging the audiences to spreading awareness about a brand’s […]