November 24, 2016
Creative Marketing

How to Strike the Perfect Balance between Data-driven and Creative Marketing

With the advent of the internet and multiple search engines offering a vast amount of information, today’s audiences have grown increasingly sceptical and savvy when it […]
November 17, 2016
Video Marketing

Holiday Marketing: A Great Video Can Help You Break the Clutter

The festive season of Christmas and New Year is just around the corner and the internet is the one place that audiences now look to for […]
November 16, 2016
Product Explainer Video

5 Blunders to Avoid While Creating a Product Video

Once you have developed a great product, a product explanation video (or product explainer) seems like the logical next step. You have invested your time, money […]
October 28, 2016
Rotoscope

Toolbox Studio – An Inside Look Into Our Rotoscopy Offering

Rotoscopy is one of the VFX service subsets that Toolbox Studio specialises in. Rotoscopy is a process wherein the artist traces over the footage of live […]
October 20, 2016
VFX Services

Welcome to the Age of Web Series & Cutting-Edge VFX

In today’s media-dominated era, almost everything has moved from the real world to a virtual, online one. The main driving force behind this switch is of […]
October 7, 2016
Video Advertising

Why Video Has Become the Preferred Medium for Brands and Audiences Alike

We live in a world dominated by media, whether it be for information, entertainment or communication. As a result of this, we have become accustomed to […]
October 6, 2016
Video Advertising

Can a Great Product Video Really Help You Boost Sales?

Video marketing has been around for ages. The adverts we see on T.V. everyday are nothing but a rudimentary form of video marketing. However, these ads […]
September 27, 2016
Corporate Film Production

5 Golden Rules to Follow While Creating your Corporate Film

The term ‘corporate film’ encompasses a wide variety of video types. From explainer videos for stakeholders to instruction videos for staff, and from customer testimonial videos […]
September 26, 2016
Digital Video Production

7 Great Ideas for Your Next Digital Video

The digital medium, popular referred to as the internet, is the final frontier for marketers. Whether accessed through smartphones, laptops, PCs or even wearables, harnessing the […]




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