Explainer videos come in all shapes and forms. The advent of the internet and digital space has opened new avenues for explainer videos to be positioned. However, there is a lot of clutter on the internet that brand messages can get lost in, unless your content stands out. And, 2D character animation helps you do just that. A great 2D character can be an IP that can create customer engagement and brand recall.
2D character animation provides a light-hearted and enchanting alternative to a straight-laced live action. Here are some of the many reasons why the use of 2D character animation is increasing across the corporate space and in brand communications:
- 2D character animation is universal and accessible
- The character can give the viewers a reference point that they can relate to
- Difficult technical theories can be explained easily
- 2D character animation is cost-effective alternative to live action videos
Why Choose us?
There are a lot of subtleties that go into developing successful 2D characters. Everything – from the concept, to the characters’ interaction with environments to dialogue delivery style– needs to be absolutely spot on to draw the viewers in and keep them engaged. The combination of explainer video and character animation can drive engagement like none other.
As one of India’s foremost 2D character animation companies, we use our prodigious experience accumulated from the many years we have spent in this industry to provide our clients with professional visual solutions. Take a look at our animation portfolio to see what we are capable of and what makes us the best choice for 2D animation outsourcing.